Tuesday, July 31, 2007

In store service-1

Store Manager is the leader of the staff working in the store across all shifts and it is important that store manager lead this pack by being on the floor of the store. Most of the staff working in modern Indian retail store has not gone through extensive training on customer service and familiarisation with the merchandise. Often they find themselves in a tight spot in case any customer ask them some questions about the merchandise, price or promotional schemes. This is time wherein store manager or section supervisor needs to be available and deal with the customer querry. A positive interaction with the customer at any such instatce can really create a strong impression in customer's mind.
An effective store manager is always visible on the store floor and commands his/her troops with some good practices to deliver excellent shopping experience to its consumers.

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